Whiteline Vartha (Malayalam Tabloid)

Whiteline Vartha is the largest circulated Malayalam Tabloid publication in Mumbai. The editorial focus of the Newspaper is on the nearly 25 lakhs Malayali community in Mumbai. Every fortnightly Whiteline Vartha brings readers trenchant commentaries on Mumbai Malayalee life and the works and visions of artists, performers and professionals. The tabloid delivers both leisure and serious reading, covering all walks of life. With largest fortnightly circulation .Our exceptional and unmatched focus on Mumbai Malayalee lifestyle makes our editorial content distinctive from all other Malayalam media and allows our advertisers to reach our loyal readers every fortnight, , many of whom cannot be reached by any other media. Our readers spend far more time with the Newspaper than typical readers of Malayalam publications. Whiteline Vartha's directories are the preeminent source of marketing, demographic and internet information on the Mumbai Malayalee community. Our distinctive and targeted distribution approach makes Whiteline Vartha, the smartest, and affordable, media buy for your business. Whiteline Vartha offers the lowest advertising rate in its target market. Furthermore, as a fortnightly ,Whiteline Vartha has a far longer shelf life than weekly or newspapers, giving you considerably greater value for your advertising budget. The large number of retail and corporate advertisers, including Jewellers, Cloth Merchants, Financers, Banks, Consumer dealers, Service providers etc. in Whiteline Vartha are testimony to the enduring editorial and advertising strengths of the News Paper, which has developed a unique distribution network through Mumbai businesses and cultural and religious institutions throughout its target area. This targeted circulation gives advertisers access to 25 lakhs of Malayalee community, unavailable through any other media. Not surprisingly, hundreds of retail and corporate advertisers have turned to Whiteline Vartha as their primary promotional vehicle..